Bay of Islands Kayaking

 

The first WordPress website redesign of this originally static HTML site involved conversion of all content to WordPress. With that went selection and installation of a new Design Theme (Midway) that matched the previous colours. We were able to re-use the original, recently designed graphics – logo, and tour adverts etc.

On top of the redesign, a great deal of attention was paid to SEO aspects of the the site, with the intention of improving its rankings for a range of “sea kayaking” keyword search phrases.

The second rebuild in 2019 uses the WP Jumpstart theme platform…

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